MGS Infotech Privacy Policy
Effective Date: December 2025
MGS Infotech (“Company,” “we,” “us,” or “our”), a venture of STP & Sons, is committed to protecting your privacy and ensuring that your personal information is handled in a safe and responsible manner. This Privacy Policy explains how we collect, use, store, disclose, and safeguard information when you use our website, products, and services, including our WhatsApp automation platform, AI assistants, analytics tools, and related applications (“Services”).
By accessing or using our Services, you agree to this Privacy Policy. If you do not agree, please discontinue use of our Services.
1. Information We Collect
We collect several types of information to provide and improve our Services.
1.1 Information You Provide Directly
Account Information: Name, email address, phone number, business name, password.
Billing Information: Payment method details, billing address, and transaction records (processed via secure third-party payment processors).
Business Data: Company contacts, lead information, customer records, catalog data, and custom fields you upload.
Communication Data: Messages sent through WhatsApp, broadcast content, automated messages, campaign metadata, attachments, list data, and other communication-related content.
Support Requests: Emails, chat transcripts, attachments, and technical details shared during support or onboarding.
2. Information We Collect Automatically
When you interact with our Services, we automatically collect:
Device & Usage Data: IP address, browser type, operating system, device identifiers, referring URLs, session duration, actions performed, and error logs.
Website Tracking Data: Cookies, web beacons, session tracking, pixel tags, and similar technologies.
Integration Data: Metadata from platforms you connect (e.g., WhatsApp Business API, Meta, CRMs, e-commerce systems).
3. Information We Collect from Third Parties
We may receive information from:
WhatsApp Business Platform / Meta
Payment gateways (PayU, Razorpay, Stripe)
CRM or lead-generation tools you integrate
E-commerce platforms
Marketing or analytics partners
This information is used solely for providing and improving our Services.
4. How We Use Your Information
4.1 To Provide and Operate the Services
Enabling WhatsApp automation features
Delivering broadcasts, auto-replies, chatflows, and drip campaigns
AI-powered responses, summaries, and recommendations
Inbox management, routing, and team performance tracking
Workflow automation, appointment booking, and catalog commerce
4.2 To Improve, Maintain & Secure the Platform
Monitoring system performance
Debugging errors
Enhancing AI accuracy using aggregated and anonymized data
Fraud detection and security monitoring
4.3 To Communicate With You
Product updates and service announcements
Billing notifications
Support and onboarding communication
Optional marketing and promotional messages (with opt-out options)
4.4 To Comply With Legal Obligations
Validating identities and preventing misuse
Responding to lawful requests by public authorities
5. Legal Bases for Processing (GDPR Regions)
Where applicable, we process data under the following bases:
Performance of Contract
Legitimate Interests
Consent
Compliance with Legal Obligations
6. Sharing & Disclosure of Information
We do not sell your personal data.
6.1 Service Providers
Trusted partners assisting with:
Hosting & storage (AWS, etc.)
Payment processing (Razorpay, Stripe, PayU)
Communications (Meta, WhatsApp Business API)
Analytics, security monitoring, and CRM
6.2 Business Partners
Authorized agencies or resellers using our white-label platform.
6.3 Legal & Regulatory Authorities
When required by law or government request.
6.4 Business Transfers
In the event of a merger, acquisition, restructuring, or asset sale involving MGS Infotech or STP & Sons.
7. Data Security
We implement industry-standard safeguards, including:
Encryption in transit (HTTPS / TLS)
Secure credential storage
Role-based access controls
Activity auditing and intrusion monitoring
Regular security reviews
8. Data Retention
We retain personal data only as long as necessary for:
Service delivery
Legal and compliance obligations
Accounting and audit requirements
9. Your Rights & Choices
Depending on your region, you may have rights to:
Access, correct, delete, or export your data
Restrict or object to processing
Withdraw consent
Opt-out of marketing
To exercise your rights, contact: info@mgsinfotech.com (update email if needed)
10. International Data Transfers
Your data may be transferred outside your country with safeguards such as:
Standard Contractual Clauses (SCCs)
Data processing agreements
Compliance with Meta and WhatsApp platform policies
11. Children’s Privacy
Our Services are not intended for individuals under 18 years of age.
12. Third-Party Links
We are not responsible for external websites’ privacy practices.
13. Updates to This Privacy Policy
Updates will be posted with a revised effective date. Continued use indicates acceptance.
14. Third-Party Integrations & Data Sources
14.1 Meta Platforms (Instagram, WhatsApp, Facebook)
We may collect:
Public business profile information
Messages, comments, replies, and metadata
Lead forms and engagement insights
Used to enable automation, analytics, and AI-driven communication.
We comply fully with Meta Platform Policies.
14.2 Other Third-Party Applications
Including CRM, e-commerce, payment, lead generation, and analytics platforms.
14.3 Your Control
You may revoke access at any time via platform settings or your MGS Infotech dashboard.
14.4 Data Protection
All third-party data is stored securely and never sold or shared with advertisers.
15. Contact Us
For questions or concerns regarding this Privacy Policy:
MGS Infotech
A venture of STP & Sons
📧 info@mgsinfotech.com